I like to think that we have the golfing spirit here at The Tee Times.
Spend time with friends and in the company of good people.
Try to get better every time out.
Have fun.
With that attitude in full force, this month we unveil a better newspaper.
The changes started on the front page. Trying to put together a more vibrant-looking issue, and taking advantage of the great golf photography that we can access, we’ve thrown out the quite moldy mold of a two-story front and will be mixing up the look.
That’s a significant issue, but the work we’ve done is much more than cosmetic.
We’re launching e-mail delivery of The Tee Times. Send us your e-mail address and every month we’ll send an electronic version of the paper to your inbox. You’ll be able to read it just like the paper but it will have the added benefits of being searchable and offering click-throughs on Web addresses. So, for example, if you liked what you saw in an ad and wanted more information, you’ll typically be able to click on the company’s Web address in the e-mailed version of the paper and it will take you directly to its Web site.
It also means that if you head out of the area for a few months a year, you can have The Tee Times follow you so that you can stay in touch with the sport you love so much in the area you call home (or home away from home).
To improve our content, we’ve added reporters and given them space to do their thing. Instead of my single column that ran on this page, which was intended to touch on all of South Florida golf, we’ve created four notebooks, one for each area of our readership. That’s four times the course news that we’re able to bring to you: many more names and celebrations, much more news and information. The Treasure Coast Notebook begins on page 11, and is followed this month by Broward (12), Palm Beach (13) and Miami-Dade (14).
This Page 3 space now will be dedicated to professional and amateur writers who have opinions – preferably strong ones – about area golf. Tired of slow play? Eager to tell about a teaching pro who made all the difference? Type it up in 600 words or less, send it to me at LH@teetimesnews.com and be ready for your 15 minutes of fame.
Part of the reason we’re able to add these notebooks is a wealth of writing talent. Larry Bush, Bill Van Smith and Gary Curreri handled the notebooks this month. Bush and Van Smith have been South Florida sports media legends for decades. Curreri has long roots in South Florida journalism as well and adds top-quality photographs to the equation. Marty Perlmutter (Doral article on page 8, Allianz article on 15)
continues as our lead writer. Chris Perkins, who covered the Dixie Amateur men’s championship, and Andy Kent, who has written numerous features for us over three years, will continue as part of our South Florida golf reporting team.
I haven’t heard of another publication covering local golf that has that kind of talent contributing to it. And you might have heard and seen that South Florida’s major daily newspapers rarely acknowledge local golf.
We have your answer.
You’re holding it.
Thanks for reading The Tee Times.

Send e-mail to LH@teetimesnews.com or call (954) 607-6325 to comment on this article.

Author: By Lawrence Hollyfield

Received: 2010-03-05 [y/m/d]

Item #743


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